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AudienceAware for Digital Signage

AudienceAware (BETA)

AudienceAware transforms your digital signage with real-time audience data. Optimize content, measure engagement, and boost results with valuable audience insights.

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Ever wished your digital signage could tell you more than just how many people walked by? AudienceAware gives your screens the power of sight! By analyzing real-time audience data like demographics and engagement, you can tailor content for maximum impact, optimize your messaging, and achieve better results from your digital signage investment.

We are excited to announce the beta testing phase for AudienceAware, our groundbreaking audience analytics solution. We invite organizations with a network of 25 or more digital signage screens to join us in refining this innovative technology. As a beta participant, you will have the opportunity to experience AudienceAware firsthand, contribute valuable feedback, and help us deliver a truly exceptional product to market.

Please reach out to [email protected] or book a meeting at playsignage.com/demo

Before you begin, you need to make sure you have the following (Recommended software and hardware).

  • Raspberry PI Case
  • Raspberry PI Board
  • Raspberry PI Active Cooler
  • Raspberry PI Power Supply
  • Sandisk Ultra MicroSD Card
  • 1080P Full-HD Webcam
  • MicroSD Card reader

Download and burn our image on a MicroSD Card

Follow these instructions to download the package containing Raspberry PI and Audience Aware.

  • Download Etcher
  • Download the Raspberry PI package (Holds RPI OS and Audience Aware BETA)
  • Open Etcher
  • Click Flash from file
  • Find the file you just downloaded, called people-counter.img
  • Click Open
  • Click Select Target
  • Plug in your SD card reader and wait for the device to pop up on the list of possible targets
  • Check the SD card
  • Click Select
  • Click Flash!

You might be asked to enter your computer's password.

Depending on the SD card this can take anything from a few minutes to half an hour.

Assembling the Raspberry PI

You can skip this part if you already have a running Raspberry PI.

  • Take off the lid of the case
  • Separate the two parts of the case
  • Remove the fan from the upper part
  • Remove the protection on the active cooler and mount it to the board
  • Remove the plug covering the connector closest to the USB connection port
  • Mount the active cooler plug in the connector closest to the USB connection port
  • Mount the MicroSD card in the board
  • Month the board in the lower part of the case
  • Mount the upper part of the case to the lower part of the case
  • Mount the lid to the case

Connecting the Raspberry PI

Make sure you have a HDMI to MicroHDMI cable.

  • Connect the MicroHDMI
  • Connect a LAN cable (Optional)
  • Connect keyboard and mouse
  • Connect the power supply

Getting started

When the Raspberry PI boots up it will automatically run the application Person Detector. If you do not see the application after boot up, you can start it from the desktop, simply double click playsignage-audience.

  • In the top right corner, click the network icon.
  • Click your WIFI SSID
  • Enter your WIFI password and click Connect
  • Click the network icon once again, then Advanced Options and Connection Information
  • Write down your IP address*
  • Go to my.playsignage.com, log in
  • Go to Screens, open settings for the screen that you’d like to link to your Raspberry PI
  • Toggle on Analytics
  • Go to Audience agent URL and input the IP address in the following format http://000.000.000.000:5005

* It’s recommended you assign a static IP address to your device or reserve the IP address in your router.

Capterra at Play Digital SignageGetAPP at Play Digital Signagesoftware-advice at Play Digital Signage

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