About
Analytics in Play Digital Signage gives you proof-of-play reports: detailed records of which files played on your screens, how often and for how long. Use them to verify that content and ads were shown and to track playback history.
Get Started
Finding Analytics
- Click your username
- Click Analytics
Turn on Analytics
By default, Analytics is turned off for all screens you link to your account. Below, you can learn how to turn Analytics on for newly linked screens.
- Click Screens
- In Filter, type the name of your screen (or part of it)
- Click Settings (Gear icon)
- Toggle ON Analytics
- Click Save
Set up Analytics to ON for newly linked screens
- Click your username
- Click Profile
- Open Default Values
- Scroll down to Screen Defaults
- Toggle ON Enable Analytics for newly linked screens
- Click Save
Types of reports you find in Analytics
We offer several report types in both PDF and CSV formats:
- Asset report
- Grouped by asset
- Grouped by screen
- Detailed
- Screen report
- Grouped by asset
- Detailed
Asset reports
Grouped by asset
This report aggregates all file playbacks over a selected period (up to 3 months) for all your screens, giving you total duration and show count for each selected file.
By screen
This report is similar to the previous one, but it also splits the results by screen, so you know exactly which screen showed which file and for how long.
Detailed
Detailed asset reports list every time the selected assets were displayed, in chronological order. This report can only be generated for a single date, as it can get very large even for one day.
Screen reports
Grouped by asset
This report contains the total show count and duration of all files displayed on the selected screens.
Detailed
The detailed screen report lists all file playbacks for a screen in chronological order. The report can only be generated for a single date and a single screen, as it can get very long.
FAQ
Which plugin playbacks are reported?
Playbacks are stored for images, videos and the Website plugin. Playbacks of other plugins (such as weather or text) are not stored.
Can I fetch analytics through the API?
Yes. Analytics reports can be requested with an API key, so scripts can fetch reports every day. See the API documentation.
For how long is the data stored?
- Asset detailed – 3 months.
- Screen detailed – 3 months.
- Asset report by assets – 6 months.
- Asset report by screen – 6 months.
- Screen report by assets – 6 months.
What happens if the player loses the Internet connection?
The device stores the playback logs in its internal storage. That storage is not unlimited, so there is a limit of 10,000 entries. For example, if a playlist shows a new image every 10 seconds (6 playbacks per minute), the player can store about 27 hours of playback history before the limit is reached.
I am in a different timezone, are the reports accurate?
Yes. All times in the report are adjusted to your browser time zone. This assumes two things:
- Your computer’s time and time zone are set correctly.
- The time and time zone on your player devices are correct.
Why can’t I enable analytics (Proof of play)?
Analytics is part of the Ultimate plan and can’t be turned on for trial screens.
Can I choose a time range?
Yes. When you open Analytics, toggle on “Only report records from a specific time of day” and set the from and to times.






