Blogpost was published on November 9, 2021
In this article, we take a closer look at the differences between a digital signage player and a SmartTV.
Digital signage is a great asset for any business. After all, in the digital age, customers expect companies to keep up. When it comes to digital signage setups, there are a couple of components that work together to bring your vision to life.
First, you have a screen that can be a variety of sizes, connected to make one large screen, or multiple screens in different places. You can also utilize touchscreens to display your content. Then you also have a content management system which is software that collects, manages, and publishes your content.
The final piece to the puzzle is a player which in some cases is built into the screen, also known as a SmartTV. The media player connects the content management software to the screen, enabling viewers to see your content. There are several types of players, each with its own benefits, disadvantages, use cases, and capabilities.
So how do you know which to go with? Well, stick around because we are going to break down different types of digital signage players, compare using a digital signage player vs. TV, and go over how to choose the best option for your business.
There are two main categories of players. The first is standalone players which are separate from your digital signage screen. The other category is built-in players. Built-in players, simply put, are built into a smart TV. Before looking at using a standalone digital signage player vs. TV, it is important to understand the different types of players and which category they fall into.
Find players organized by operating system, Digital Signage Media Players
Check out the blog post about finding the right media player
Standalone players are those that are separate hardware from your screen. They are usually the popular option for digital signage because they have more benefits than disadvantages.
The only disadvantage to standalone players is that you have a separate piece of hardware that you have to find a place for.
Of course, like standalone players, there are benefits and disadvantages to a smartTV.
Every industry and business size can benefit from digital signage, but the choice in player and overall hardware set-up will vary based on size and content requirements. There are four main areas that you’ll need to consider in relation to your individual business.
Every player handles various types of content differently. This means that some of them can support dynamic content like animations and multiple videos per screen, while others can only handle the basics like static photos and text.
Small businesses with only one screen wanting to display operating hours and basic information to their customers could get away with a more affordable lower-end player or a smart TV.
However, corporations that are looking to display extravagant presentations or custom entertainment media, would need to choose a stronger higher-end media player like a Windows or Linux-based system.
When choosing between standalone digital signage players vs TVs, keep in mind the content you want to display and what each player can handle.
Of course, like with anything in the business world, price matters. Players can cost as little as $30 or several hundred dollars. Smaller businesses that aren’t well established may need to choose a cost-effective option, while larger, more profitable businesses could afford a higher-end choice.
There is a big difference in the price of standalone digital signage players vs TVs. A SmartTV is typically the more expensive of the two and might not be within the budget of some companies.
One of the benefits of digital signage is that you can have multiple screens all connected to make one larger screen or several screens in various locations each playing different content. However, it is important to consider that not every digital signage player has multi-screen compatibility.
When considering digital signage players vs. a SmartTV, it is important to note that there are options for both that support multiple screens. If your business needs a multi-screen setup, consider the compatibility before choosing a player.
Whether you use a standalone digital signage player or a SmartTV, it must be compatible with the content management software you are going to use. Not every content management system is compatible with every operating system and some require proprietary media players.
However, if you go with us here at Play Digital Signage for your content management system, we support all eight of the most popular operating systems. No proprietary hardware is needed here.
With Play Digital Signage, you can choose the player you want to use because you would be hard-pressed to find a player Play isn’t compatible with. The Play Digital Signage content management software also has a fully-featured built-in editor, affordable pricing structure, stellar support including set-up guides for each operating system, and a free ten screen trial with no time limit! When you are considering standalone digital signage players vs TVs, you can be confident in your choice with Play Digital Signage.
To get started with your free ten-screen trial and begin designing your content, simply follow these three steps:
Standalone digital signage players vs. TVs can be a hard choice to make when setting up digital signage, but if you keep this information in mind during your search, you can choose the best option for your business. Of course, if you have any questions, always feel free to contact us!
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